Interactive TV Application on Xplay - Demo 1
color of the buttons are not as saturated as they appear in my video. ... kirkkohler ... g4 xplay "G4 (TV Channel)" ebif canoe ...
color of the buttons are not as saturated as they appear in my video. ... kirkkohler ... g4 xplay "G4 (TV Channel)" ebif canoe ...
Dear Readers:
I have a friend who is a skydiver. And while I occasionally doubt her sanity for engaging in such a risky pursuit, she tells me that virtually all skydiving deaths are caused by a cascading series of bad decisions. In skydiving you can survive one bad decision: failing to check and properly calculate wind speeds and directions. You might even survive a second bad decision: going ahead with your fancy maneuvers, even though the wind had changed. Your third bad decision can kill you: believing you can hit the original landing zone, even as you drift into the power line.
Canoe's founding partners tried to make a very fancy dive (apologies to Christopher M. Byron, author of "The Fanciest Dive"--look it up), and it made lots of sense when they started. But they listened to inflated McKinsey forecasts instead of their own experience and instincts, and created forecasts that were, in retrospect, impossible to achieve. As deployment of EBIF slogged along, much slower than anticipated, they failed to adjust to more facile competitors (iPhones, iPads et al.) in their space. But in the end they avoided the power line by scaling down the company and moving over to the alternative plan (Dynamic Ad Insertion for VOD).
Operator Deploys Interactive TV Spec on 1 Million Cisco Set-Tops By Todd Spangler — Multichannel News, 5/10/2011 7:00:00 AM
Charter Communications has activated the Enhanced TV Binary Interchange Format interactive TV spec for more than 1 million digital set-top boxes, covering nearly all systems that use Cisco Systems set-tops.
That represents about 20% of the MSO’s current base of 5.1 million set-tops. St. Louis-based Charter had 3.39 million digital video customers as of the end of the first quarter of 2011, each with an average of 1.51 set-tops.
CableLabs’ EBIF specification — designed to run on even the lowest-powered set-tops currently in use — forms the basis for the interactive advertising capabilities of Canoe Ventures, the joint venture formed by the six largest U.S. cable operators.
Charter worked with Concurrent Computer and FourthWall Media in the EBIF platform’s rollout and validation. FourthWall Media supplied its standards-based, I05-compliant EBIF platform and user agent, and Concurrent provided overall program management and back-end reporting technology.
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In Canoe's Wake, Interactive TV Sails Onward Canoe was supposed to solve that problem by delivering a nationwide interactive-TV footprint spanning multiple operators. The venture managed to bring EBIF to some 25 million cable households, but that evidently wasn't enough to tip the scales for |
Q&A: CableLabs CEO Liao weighs in on Canoe, industry initiatives
Among other duties, Liao and his staff worked closely with Canoe Ventures prior to the latter's decision last week to drop its national interactive TV advertising platform, which relied on CableLabs' EBIF specification. Canoe Ventures launched its
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The iTV Doctor Is In! The Canoe Story, Chapter One: The CEO
That's between 16 and 18 people whose jobs were created for Canoe, and now those jobs are gone unless he can scramble and re-direct. But those are single-screen jobs--EBIF jobs: Canoe jobs. The CEO had made the decision early on to focus on EBIF.
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Interactive TV News Round-Up (III): Cablevision ITV Ads, Fav.tv, TVGuide.com ... Cablevision announced Monday (in a press release that appears to be timed to maintain confidence in single-screen interactive TV advertising, following Canoe Ventures' recent announcement that it is abandoning its efforts to implement a national ITV |
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Canoe Abandons Interactive TV Ship The venture also had been promoting ExpandTV as the consumer-facing brand name for cable's interactive TV capabilities, which for Canoe's purposes relied on CableLabs' Enhanced TV Binary Interchange Format (EBIF). Hassell asserted that Canoe's founding |